Alain Pinel Realtors

The APR Tradition

Alain Pinel Realtors began in 1990 with a pioneering vision: that the principles shaping success in other industries – innovation, global networking, technology-driven productivity, and attention to the marketplace – would succeed in real estate, as well.

When we launched our business, we also launched a revolution.

APR was the first real estate firm to embrace the idea that improvement comes by taking risks, innovating, adapting to change, and continually questioning assumptions. We invested in our brand, recognizing the power of high-quality marketing materials to attract notice, communicate values, articulate our brand promise, and create memorable impressions among agents, clients and the industry. We were the first to recognize and leverage the advantages delivered by cutting-edge information tools. And we were the first to embrace a code of best practices that set a foundation for consistent excellence over time.

Today, APR is still based on the principles of honesty, integrity and professionalism. We are known for our ability to innovate in a changing marketplace without compromising who we are. Celebrating over 20 years of excellence in Bay Area real estate, our market tenure gives our clients a marked advantage when buying or selling a property.
We are the largest privately-owned and independent residential real estate company in California.

APR was ranked the sixth largest residential real estate firm in the United States based on our closed sales volume in 2010, and we have been consistently ranked in the Top 10 firms in the country.

We have nearly 1,400 agents in 31 well appointed offices throughout the Bay Area.
We distinguish ourselves by doing everything to a higher standard, because at Alain Pinel Realtors we are different – and we wouldn’t have it any other way.

International Marketing Affiliations

At Alain Pinel Realtors, our affiliations with leading international marketing associations and real estate networks make us the most respected luxury real estate firm in the Bay Area. Some of our most prominent affiliations include:

Leading Real Estate Companies of the World

As a member of Leading Real Estate Companies of the World, we can market your unique property to nearly 150,000 associates in more than 30 countries. LeadingRE has achieved close to $250 billion in home sales with nearly one million transactions—and ranks first in market share in more of the top U.S. markets than any other national brand.

Luxury Portfolio

APR is a founding member of Luxury Portfolio, the luxury division of LeadingRE. With nearly 200 member companies, 28 of which are outside the U.S., its listings span 43 states and 24 countries. Their website,, receives over 1.2 million visits per year and is translated into nine languages. Buyers will find more properties valued over $1 million on than are listed on Christie’s, Sotheby’s, and Coldwell Banker Previews websites.

Luxury Real Estate represents a global network of more than 1,000 luxury real estate brokerages in 65 countries and provides exposure to luxury homes around the world. Thousands of affluent potential buyers visit the site each day.


Additionally, in San Francisco, Marin, and Sonoma Counties, APR is an exclusive member of Luxury Real Estate’s Board of Regents – a network of the world’s elite luxury real estate brokers, comprised of the most legendary names in the industry. Regents’ listings get preferred placement on, offering further international exposure for APR properties.